Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Health and 65 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Arts & Entertainment, Software and 28 other categories.


1 Mercent is leading in most countries, including Canada, United Kingdom, Russia, Pakistan and 32 other countries.

2 Beacon Ad Network is leading in United States, India, Philippines, Brazil and 24 other countries.