Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Games and 42 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Arts & Entertainment, Software and 36 other categories.


1 Mercent is leading in most countries, including Canada, Russia, Philippines, Romania and 46 other countries.

2 Beacon Ad Network is leading in United States, United Kingdom, Australia, India and 19 other countries.