Beacon Ad Network is leading in Top 100K Sites and Top 1M Sites.
Beacon Ad Network has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Arts & Entertainment, Business & Industry and 33 other categories.
Open AdExchange is leading in Sports, Newspapers, Real Estate, Sports and 8 other categories.
Beacon Ad Network is leading in most countries, including United States, United Kingdom, India, France and 24 other countries.
Open AdExchange is leading in Denmark, Slovakia and Guatemala.