Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Sports and 43 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Music & Audio, Software and 31 other categories.


1 Beacon Ad Network is leading in most countries, including United States, Australia, India, Canada and 23 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Mexico and 14 other countries.