Market Share by Top Websites

1 Specific Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Autos & Vehicles and 99 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, TV & Video, Publications and 10 other categories.

Geography

1 Specific Media is leading in most countries, including United Kingdom, Spain, Denmark, France and 52 other countries.

2 Beacon Ad Network is leading in United States, Australia, Kenya, Nigeria and 7 other countries.