Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Beencounter is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 44 other categories.

2 Beencounter is leading in Technology News, Music & Audio, Online Marketing, Investing and one other category.


1 TruEffect is leading in most countries, including United States, Japan, Brazil, United Kingdom and 12 other countries.

2 Beencounter is leading in Spain, Ecuador, Australia, Indonesia and one other country.