Market Share by Top Websites

1 Begun is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Advertising is clearly lagging behind, losing to Begun in all segments.

Websites Categories

1 Begun has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 190 other categories.

2 Yahoo Advertising is leading in Business News, Fantasy Sports, Sports News and Camps.


1 Begun is leading in most countries, including Russia, Montenegro, Ukraine, United States and 123 other countries.

2 Yahoo Advertising is leading in Brazil, Taiwan, British Indian Ocean Territory, Nauru and one other country.