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MailChimp Goals is leading in Top 1M Sites.
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Benchmark Email is leading in Top 100K Sites.
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MailChimp Goals has better usage coverage in more websites categories. Including Computers Electronics & Technology, Health, Lifestyle, Sports and 9 other categories.
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Benchmark Email is leading in Science & Education, Business & Consumer Services, Food & Drink, Travel & Tourism and 7 other categories.
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Benchmark Email is leading in most countries, including United States, Japan, Taiwan, Brazil and 48 other countries.
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MailChimp Goals is leading in United Kingdom, Spain, Australia, France and 45 other countries.