Bidtellect is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 36 other categories.
Bidtellect is leading in News & Media, Arts & Entertainment, Computer & Electronics, Music & Audio and 32 other categories.
Bidtellect is leading in most countries, including United States, United Kingdom, Ukraine, Germany and 15 other countries.
interclick is leading in China, Czech Republic, Hungary, Japan and 4 other countries.