Bidtellect is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Arts & Entertainment and 42 other categories.
Bidtellect is leading in News & Media, Sports, Internet & Telecom, Music & Audio and 31 other categories.
Bidtellect is leading in most countries, including United States, United Kingdom, Canada, Brazil and 18 other countries.
interclick is leading in France, Mexico, Japan, India and 9 other countries.