Bidtellect is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Bidtellect has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Food & Drink and 42 other categories.
Open AdExchange is leading in Business & Industry, Marketing & Advertising, Career & Education, Real Estate and 11 other categories.
Bidtellect is leading in most countries, including United States, Mexico, Germany, France and 21 other countries.
Open AdExchange is leading in Denmark, Netherlands, Norway, Italy and one other country.