Market Share by Top Websites

1 Criteo Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Bing Advertiser is still behind Criteo Advertiser in all market share segments.

Websites Categories

1 Criteo Advertiser has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Clothing and 212 other categories.

2 Bing Advertiser is leading in Credit, Loans & Mortgages, Weight Loss, Medicine, Senior Health and 6 other categories.

Geography

1 Criteo Advertiser is leading in most countries, including Poland, Russia, United States, France and 182 other countries.

2 Bing Advertiser is leading in Germany, Italy, China, Yemen and 10 other countries.