Market Share by Top Websites

1 Twitter Advertiser is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Bing Advertiser is clearly lagging behind, losing to Twitter Advertiser in all segments.

Websites Categories

1 Twitter Advertiser has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 217 other categories.

2 Bing Advertiser is leading in Credit, Loans & Mortgages, Weight Loss, Roads & Highways, Senior Health and 2 other categories.

Geography

1 Twitter Advertiser is leading in most countries, including United States, Japan, United Kingdom, Spain and 145 other countries.

2 Bing Advertiser is leading in Cuba, Angola, Uganda, Zimbabwe and 7 other countries.