Market Share by Top Websites

1 Criteo Advertiser is leading in The Entire Web.

2 Bing Universal Advertiser is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Bing Universal Advertiser has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Travel and 204 other categories.

2 Criteo Advertiser is leading in Clothing, People & Society, News & Media, Chats & Forums and 22 other categories.

Geography

1 Bing Universal Advertiser is leading in most countries, including United States, Great Britain, Brazil, Hungary and 126 other countries.

2 Criteo Advertiser is leading in Poland, Russia, France, Ukraine and 70 other countries.