Market Share by Top Websites

1 Facebook Advertiser is leading in The Entire Web.

2 Bing Universal Advertiser is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Facebook Advertiser has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 163 other categories.

2 Bing Universal Advertiser is leading in Home & Garden, Construction & Maintenance, Pets & Animals, Transportation & Logistics and 53 other categories.

Geography

1 Facebook Advertiser is leading in most countries, including Brazil, Viet Nam, Japan, India and 148 other countries.

2 Bing Universal Advertiser is leading in United States, United Kingdom, France, Taiwan and 25 other countries.