Market Share by Top Websites

1 Facebook Advertiser is leading in The Entire Web.

2 Bing Universal Advertiser is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Facebook Advertiser has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, People & Society and 126 other categories.

2 Bing Universal Advertiser is leading in Shopping, Travel, Autos & Vehicles, Computer & Electronics and 95 other categories.

Geography

1 Facebook Advertiser is leading in most countries, including Brazil, India, Russia, Japan and 129 other countries.

2 Bing Universal Advertiser is leading in United States, United Kingdom, Germany, France and 53 other countries.