Market Share by Top Websites

2 In terms of market share, Blink New Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 27 other categories.

2 Blink New Media is leading in People & Society, Computer & Electronics, News & Media, Adult and 12 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Germany, United Kingdom, Sweden and 3 other countries.

2 Blink New Media is leading in United States, Brazil, Japan, Switzerland and one other country.