Market Share by Top Websites

2 In terms of market share, Blink New Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 27 other categories.

2 Blink New Media is leading in News & Media, Computer & Electronics, Health, Adult and 12 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Sweden, Poland, Norway and 3 other countries.

2 Blink New Media is leading in United States, Switzerland, Japan, Germany and one other country.