BlueCava provides advanced technology that enables businesses to identify and profile the devices used by their customers to increase online advertising effectiveness, reduce fraud risk, and improve customer satisfaction. With BlueCavas...
In terms of market share, BlueCava is clearly lagging behind, losing to iProspect in all segments.
iProspect has better usage coverage in more websites categories. Including Travel, Business & Industry, Tourism, People & Society and 24 other categories.
BlueCava is leading in Internet & Telecom, Chats & Forums, Social Network, Email and 2 other categories.
iProspect is leading in most countries, including United States, Switzerland, India, France and one other country.
BlueCava is leading in Bolivia.