BlueCava provides advanced technology that enables businesses to identify and profile the devices used by their customers to increase online advertising effectiveness, reduce fraud risk, and improve customer satisfaction. With BlueCavas...
In terms of market share, BlueCava is clearly lagging behind, losing to KeywordMax in all segments.
KeywordMax has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Health and 53 other categories.
BlueCava is leading in Internet & Telecom, Chats & Forums, Social Network and Email.
KeywordMax is leading in most countries, including United States, United Kingdom, India, Canada and 18 other countries.
BlueCava hasn't got a lead over KeywordMax in any country.