Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, BrightRoll is still behind BlueKai in all market share segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Shopping and 212 other categories.

2 BrightRoll is leading in Sports, Soccer, Baseball, Basketball and 14 other categories.


1 BlueKai is leading in most countries, including United States, Turkey, Brazil, Indonesia and 182 other countries.

2 BrightRoll is leading in France, Venezuela, Uruguay, Democratic Republic Of The Congo and 24 other countries.