Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, cXense is clearly lagging behind, losing to BlueKai in all segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 224 other categories.

2 cXense is leading in Marketing & Advertising, Newspapers, College & University Press, Wholesale Trade and 2 other categories.

Geography

1 BlueKai is leading in most countries, including Indonesia, United States, Brazil, Turkey and 178 other countries.

2 cXense is leading in Norway, Sweden, Estonia, Panama and 2 other countries.