Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 ExoClick is leading in Top 100K Sites.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 227 other categories.

2 ExoClick is leading in Adult, Ad Network, Nudism and Ask an Expert.

Geography

1 BlueKai is leading in most countries, including Indonesia, United States, Brazil, Turkey and 151 other countries.

2 ExoClick is leading in Germany, Russia, Japan, China and 27 other countries.