Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BlueKai is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, Science & Education, Computers Electronics & Technology, Adult and 16 other categories.

2 BlueKai is leading in Vehicles, Finance, E-commerce & Shopping and Gambling.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, France, Canada and 156 other countries.

2 BlueKai is leading in Turkey, South Korea and Lao People's Democratic Republic.