Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDoubler is still behind BlueKai in all market share segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 146 other categories.

2 TradeDoubler is leading in Business & Industry, Travel, Internet & Telecom, Shopping and 70 other categories.


1 BlueKai is leading in most countries, including Indonesia, United States, Brazil, Turkey and 143 other countries.

2 TradeDoubler is leading in France, Italy, Sweden, Spain and 34 other countries.