1
YuMe is leading in The Entire Web.
2
BlueKai is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
1
YuMe has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Food & Drink, Science & Education and 15 other categories.
2
BlueKai is leading in Vehicles, Finance, Law & Government, Business & Consumer Services and one other category.
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BlueKai is leading in most countries, including United States, Turkey, South Korea, Italy and 117 other countries.
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YuMe is leading in France, Spain, Taiwan, Belgium and 20 other countries.