Market Share by Top Websites

1 Content Insights is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Bluemetrix is clearly lagging behind, losing to Content Insights in all segments.

Websites Categories

1 Bluemetrix has better usage coverage in more websites categories. Including Computers Electronics & Technology, Travel & Tourism, Business & Consumer Services, E-commerce & Shopping and 5 other categories.

2 Content Insights is leading in News & Media, Lifestyle, Arts & Entertainment, Sports and 3 other categories.


1 Content Insights is leading in most countries, including Serbia, Russia, Germany, Argentina and 33 other countries.

2 Bluemetrix is leading in Japan, United Kingdom, China, Taiwan and 14 other countries.