Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Bluemetrix is still behind Effective Measure in all market share segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Sports and 18 other categories.

2 Bluemetrix is leading in Travel & Tourism.

Geography

1 Effective Measure is leading in most countries, including South Africa, Indonesia, United States, Egypt and 101 other countries.

2 Bluemetrix is leading in Japan, Hungary, Martinique and Slovakia.