Blueshift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Blueshift has better usage coverage in more websites categories. Including Shopping, Business & Industry, Career & Education, Internet & Telecom and 18 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Arts & Entertainment, Tourism and 13 other categories.
Blueshift is leading in most countries, including India, United States, United Kingdom, Germany and 16 other countries.
Encore Metrics is leading in Japan, Argentina, Spain, Philippines and 3 other countries.