Blueshift is leading in Top 100K Sites.
Encore Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Business & Industry, Shopping and 20 other categories.
Blueshift is leading in Career & Education, Marketing & Advertising, Jobs & Employment, E-Books and 3 other categories.
Encore Metrics is leading in most countries, including United States, Japan, Egypt, Canada and 8 other countries.
Blueshift is leading in India, United Kingdom and Singapore.