Market Share by Top Websites

1 TruEffect is leading in Top 1M Sites.

2 In terms of market share, Blueshift is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 37 other categories.

2 Blueshift is leading in Shopping, Jobs & Employment, Accommodation & Hotels, Music and 3 other categories.

Geography

1 TruEffect is leading in most countries, including United States, United Kingdom, Italy, Japan and 16 other countries.

2 Blueshift is leading in India and Viet Nam.