Market Share by Top Websites

1 Google Tag Manager is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Bootstrap is clearly lagging behind, losing to Google Tag Manager in all segments.

Websites Categories

1 Google Tag Manager has better usage coverage in more websites categories. Including Computers Electronics & Technology, Science & Education, Arts & Entertainment, Food & Drink and 20 other categories.

2 Bootstrap hasn't got a lead over Google Tag Manager in any websites category.


1 Google Tag Manager is leading in most countries, including United States, Japan, United Kingdom, Russia and 159 other countries.

2 Bootstrap is leading in China, Nepal and Afghanistan.