Market Share by Top Websites

1 comScore ScorecardResearch is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Branch Metrics is clearly lagging behind, losing to comScore ScorecardResearch in all segments.

Websites Categories

1 comScore ScorecardResearch has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Adult, Lifestyle and 15 other categories.

2 Branch Metrics is leading in Computers Electronics & Technology, Finance, E-commerce & Shopping, Business & Consumer Services and one other category.

Geography

1 comScore ScorecardResearch is leading in most countries, including United States, Russia, Canada, United Kingdom and 120 other countries.

2 Branch Metrics is leading in Poland, Czech Republic, China, Slovakia and 31 other countries.