Market Share by Top Websites

1 Branch Metrics is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Gemius is leading in Top 10K Sites.

Websites Categories

1 Branch Metrics has better usage coverage in more websites categories. Including Computers Electronics & Technology, Science & Education, Finance, Lifestyle and 13 other categories.

2 Gemius is leading in Vehicles, News & Media, Arts & Entertainment, Reference Materials and 3 other categories.

Geography

1 Branch Metrics is leading in most countries, including United States, France, Spain, Japan and 148 other countries.

2 Gemius is leading in Poland, Hungary, Czech Republic, Slovakia and 6 other countries.