Market Share by Top Websites

1 Branch Metrics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MixPanel is clearly lagging behind, losing to Branch Metrics in all segments.

Websites Categories

1 MixPanel has better usage coverage in more websites categories. Including Travel & Tourism, Food & Drink, Lifestyle, E-commerce & Shopping and 10 other categories.

2 Branch Metrics is leading in Computers Electronics & Technology, Science & Education, Finance, Business & Consumer Services and 6 other categories.


1 Branch Metrics is leading in most countries, including United States, France, Spain, India and 154 other countries.

2 MixPanel is leading in Taiwan, Hong Kong, Macao and Guam.