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Branch Metrics is leading in Top 1M Sites and The Entire Web.
2
Omniture is leading in Top 10K Sites and Top 100K Sites.
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Branch Metrics has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Games, Science & Education and 17 other categories.
2
Omniture is leading in Vehicles, Finance and Travel & Tourism.
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Branch Metrics is leading in most countries, including United States, France, United Kingdom, India and 158 other countries.
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Omniture is leading in Luxembourg, Malawi and Afghanistan.