Brand.net is leading in Top 100K Sites and Top 1M Sites.
Brand.net has better usage coverage in more websites categories. Including Business & Industry, Shopping, Food & Drink, Health and 24 other categories.
Open AdExchange is leading in Law & Government, News & Media, Newspapers, Office Products and 7 other categories.
Brand.net is leading in most countries, including United States, Canada, India, Italy and 4 other countries.
Open AdExchange is leading in Denmark, Germany, Norway, Sweden and one other country.