BrandReach is leading in Top 10K Sites and Top 100K Sites.
Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 47 other categories.
BrandReach is leading in Adult, Relationships & Dating, Software and Industrial Goods & Services.
BrandReach is leading in most countries, including China, Germany, United Kingdom, Russia and 23 other countries.
Cobalt Group is leading in United States, Canada, Australia, Mexico and 14 other countries.