Market Share by Top Websites

1 Consumable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Consumable in all segments.

Websites Categories

1 Consumable has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, TV & Video, Sports and 32 other categories.

2 BrandReach is leading in Adult, Internet & Telecom, Business & Industry, People & Society and 4 other categories.

Geography

1 BrandReach is leading in most countries, including Germany, Russia, China, Italy and 26 other countries.

2 Consumable is leading in United States, Switzerland, Netherlands, Mexico and 3 other countries.