1
Federated Media is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, BrandReach is clearly lagging behind, losing to Federated Media in all segments.
1
Federated Media has better usage coverage in more websites categories. Including Food & Drink, Lifestyle, Computers Electronics & Technology, Arts & Entertainment and 13 other categories.
2
BrandReach is leading in Adult.
1
Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 33 other countries.
2
BrandReach is leading in Germany, Ecuador, Iceland, Ireland and one other country.