BrandReach is leading in Top 10K Sites and Top 100K Sites.
Fiksu has better usage coverage in more websites categories. Including Shopping, Restaurants & Delivery, Food & Drink, Sports and 17 other categories.
BrandReach is leading in Adult, People & Society, Internet & Telecom, Arts & Entertainment and 7 other categories.
BrandReach is leading in most countries, including United States, China, Germany, United Kingdom and 28 other countries.
Fiksu is leading in Spain and Ireland.