Market Share by Top Websites

1 FreeStar is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to FreeStar in all segments.

Websites Categories

1 FreeStar has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, News & Media, Football and 93 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian, & Bisexual, Online Marketing and Industrial Goods & Services.

Geography

1 BrandReach is leading in most countries, including China, Germany, Russia, Turkey and 18 other countries.

2 FreeStar is leading in United States, Brazil, Canada, United Kingdom and 16 other countries.