BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Fyber has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, Shopping, News & Media and 9 other categories.
BrandReach is leading in Adult, Internet & Telecom, People & Society, Business & Industry and 6 other categories.
BrandReach is leading in most countries, including United States, Germany, China, United Kingdom and 27 other countries.
Fyber is leading in Spain, Serbia, Switzerland, Slovenia and 6 other countries.