BrandReach is leading in Top 100K Sites and Top 1M Sites.
Fyber has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Travel, Pets & Animals and one other category.
BrandReach is leading in Adult, Business & Industry and Internet & Telecom.
BrandReach is leading in most countries, including United States, Germany, Russia, China and 23 other countries.
Fyber is leading in Spain, Serbia, Slovenia, Argentina and 5 other countries.