BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Impresiones Web has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 58 other categories.
BrandReach is leading in Adult, Relationships & Dating and Online Marketing.
Impresiones Web is leading in most countries, including Spain, Mexico, Argentina, Chile and 34 other countries.
BrandReach is leading in United States, China, Germany, United Kingdom and 15 other countries.