2
In terms of market share, BrandReach is clearly lagging behind, losing to interclick in all segments.
1
interclick has better usage coverage in more websites categories. Including Lifestyle, Community & Society, Finance and Vehicles.
2
BrandReach is leading in Adult and Business & Consumer Services.
1
BrandReach is leading in most countries, including United States, Germany, United Kingdom, Canada and 9 other countries.
2
interclick is leading in Macedonia.