Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Shopping, Universities & Colleges and 45 other categories.

2 BrandReach is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 17 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Germany, Russia, Turkey and 37 other countries.

2 interclick is leading in Hungary, New Zealand and Peru.