BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Interpolls has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, Movies and 8 other categories.
BrandReach is leading in Adult, Internet & Telecom, Business & Industry, Religion & Spirituality and 3 other categories.
BrandReach is leading in most countries, including United States, Russia, Germany, China and 30 other countries.
Interpolls is leading in Spain, Philippines, Malaysia and Hong Kong.