BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Interpolls has better usage coverage in more websites categories. Including People & Society, Online Marketing, Movies, Travel and 6 other categories.
BrandReach is leading in Adult, Internet & Telecom, Business & Industry, Telecommunications and 5 other categories.
BrandReach is leading in most countries, including United States, Russia, Turkey, Germany and 32 other countries.
Interpolls is leading in Vietnam, Hong Kong and Sri Lanka.