BrandReach is leading in Top 10K Sites and Top 100K Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, Internet & Telecom, Business & Industry, People & Society and 9 other categories.
Kelkoo is leading in Shopping, Children and Computer & Electronics.
BrandReach is leading in most countries, including United States, Germany, United Kingdom, Russia and 27 other countries.
Kelkoo is leading in France, Finland, Austria and Sweden.