Market Share by Top Websites

1 Lijit is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 143 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian, & Bisexual and Email.

Geography

1 Lijit is leading in most countries, including United States, India, United Kingdom, Canada and 56 other countries.

2 BrandReach is leading in Russia, Turkey, Ukraine, Saudi Arabia and 11 other countries.