Market Share by Top Websites

1 Mediarithmics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Mediarithmics in all segments.

Websites Categories

1 Mediarithmics has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Shopping, TV & Video and 55 other categories.

2 BrandReach is leading in Adult, Relationships & Dating, Gay, Lesbian, & Bisexual, Search Engine and 2 other categories.

Geography

1 BrandReach is leading in most countries, including United States, China, Germany, United Kingdom and 25 other countries.

2 Mediarithmics is leading in France, Brazil, Spain, Uruguay and 5 other countries.