BrandReach is leading in Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, Internet & Telecom, Business & Industry, People & Society and 6 other categories.
Merchenta is leading in Shopping, Clothing, Health, Products & Shopping and 3 other categories.
BrandReach is leading in most countries, including United States, Germany, Russia, China and 27 other countries.
Merchenta is leading in Malaysia and Philippines.