BrandReach is leading in Top 100K Sites and Top 1M Sites.
Newtention has better usage coverage in more websites categories. Including Computer & Electronics, Travel, Tourism, Software and 5 other categories.
BrandReach is leading in Adult, Internet & Telecom, Telecommunications, Search Engine and 3 other categories.
BrandReach is leading in most countries, including United States, Germany, Russia, Norway and 27 other countries.
Newtention is leading in South Korea and Colombia.