Market Share by Top Websites

1 Parrable is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Internet & Telecom and 75 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian and & Bisexual.

Geography

1 Parrable is leading in most countries, including China, United States, Germany, Canada and 56 other countries.

2 BrandReach is leading in Indonesia, Zambia, Philippines, Luxembourg and 4 other countries.