Market Share by Top Websites

1 Proper Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Proper Media in all segments.

Websites Categories

1 Proper Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, TV & Video and 43 other categories.

2 BrandReach is leading in Adult, Industrial Goods & Services, Gay, Lesbian, & Bisexual, Telecommunications and 2 other categories.

Geography

1 Proper Media is leading in most countries, including United States, Canada, United Kingdom, Brazil and 33 other countries.

2 BrandReach is leading in Germany, Russia, China, Indonesia and 13 other countries.