Market Share by Top Websites

1 RTK is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to RTK in all segments.

Websites Categories

1 RTK has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Newspapers, Business & Industry and 33 other categories.

2 BrandReach is leading in Adult, People & Society, Internet & Telecom, Religion & Spirituality and 4 other categories.

Geography

1 BrandReach is leading in most countries, including China, Germany, Russia, Turkey and 23 other countries.

2 RTK is leading in United States, United Kingdom, India, Canada and 5 other countries.