Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Scripps Networks is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 BrandReach has better usage coverage in more websites categories. Including Adult, Business & Industry, Internet & Telecom, Gay, Lesbian, & Bisexual and 26 other categories.

2 Scripps Networks is leading in Food & Drink, Cooking & Recipes, Arts & Entertainment, Religion & Spirituality and 22 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Russia, Germany, China and 45 other countries.

2 Scripps Networks is leading in Morocco, Zimbabwe and Thailand.