BrandReach is leading in Top 100K Sites and Top 1M Sites.
Scripps Networks has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Shopping, Travel and 7 other categories.
BrandReach is leading in Adult, People & Society, Internet & Telecom, Arts & Entertainment and 6 other categories.
BrandReach is leading in most countries, including United States, China, Germany, United Kingdom and 28 other countries.
Scripps Networks is leading in Australia, Philippines and Puerto Rico.